Search Engine Optimization (SEO) is simply the process of making sure your website is as highly ranked by the search engines as possible, and thereby reaches the maximum number of potential customers. It includes various elements, of which the most important are the content of the site and the links to it.
Portal Technologies Park is dedicated to the high standard of SEO that major search engines demand. We offer SEO services with guaranteed top results based on your keywords and site promotion tips as well as tools and resources useful for better placement / positioning in search engines. We have designed a Professional Website Submission service for those who wants a complete presence in search engines and directories across the web. Included in the package is a site optimization guide filled with advice on how to achieve a better search engine ranking.
-------------Why Business need SEO------------
1)Why Website for your Business
Build Your Brand: Create an online brochure that will help potential clients, customers, and partners learn about your company and look at it in a favorable light. You're trying to enhance your brand or organization image. I've heard people disparage this kind of website as "brochure-ware." But this is very legitimate for some kinds of companies, especially local businesses or organizations that aren't trying to conduct national or international commerce. You want people to know who you are, what you do, where to find you, and how to contact you.
Provide Product Information To Drive Local Sales: of your products and services at dealer locations. Auto sites are a good example. Many manufacturers don't sell on their sites, but point people to retailers who carry their products.
Sell Advertising: A few sites are designed to sell advertising -- Yahoo!, Google, and other portal sites are examples. But these days, there's far too much advertising space and not nearly enough money to fill it all. Internet advertising is improving, but is still under-priced. You may be able to sell a little advertising if you're a portal site for an industry, or perhaps put some Google Ad Sense ads on your site. But these aren't big money-makers. Look at advertising sales as a hopeful bonus, not as a sure thing.
Sell Products Or Services Directly Over The Internet: You want to conduct e-commerce and sell to a national or international market. You'll have some kind of ordering system for one or more products, or perhaps an extensive online catalog. You may offer an online service that can be delivered over the Internet or that can be initiated online.
Earn Affiliate Commissions for Sales and Leads :Generated through links on your website. Savvy marketers are building micro sites designed to generate search engine traffic for a particular hot product or service. When a visitor clicks on one of their links, he is referred to an e-commerce site, and, if a sale results, the affiliate gets a commission. Perhaps a form on your site generates leads or subscriptions for another company.
Provide Customer Service and Support: Websites are a great place for troubleshooting guides, FAQs (Frequently Asked Questions), technical information, etc. You can generate Return Merchandise Authorization (RMA) labels.
Save Money: By means of online efficiencies. Companies have used the Internet to save billions of dollars. Taking orders online with real-time credit card authorization saves paying call center operators and cuts entry errors. Online catalogs save lots in paper, printing, and distribution costs. Online FAQs and knowledge bases cut the number of customer service personnel you need. And I'm just scratching the surface here.
2)How your website can earn beyond your limit
That’s right! We are going to tell you a fool-proof way to get rich. If you do what we will be setting down in the next few paragraphs, you will become richer beyond your limit, because you are limited from getting richer!
Just ease back in your comfortable chair and relax. As you begin to read these words on your screen, you’re starting to imagine your profit first slowly, then exponentially increasing to the point that you can afford anything you want. As you continue to view these mental scenes your curiosity begins to grow with your reading. You came to this website for a purpose and the purpose is to effortlessly transform your fortune with leveraged and unprecedented rapidity.
The benefit with multi-level marketing is enormous as you can attain financial security and economic independence. You can enjoy more time for yourself and family.
You can receive an income that continues to pay you month after month, despite inflation, recession, or unemployment. Because once you establish your customer network, they will continue to buy every month without being sold… just as you do. That means you can actually retire early on the income from your customer network. And you will have time and money to do what you enjoy most.
Google has now become an integral part of our lives. It is not uncommon to hear references in casual conversation when someone questions us about something and we are unsure about it, we use the phrase ‘Just Google It’. Just imagine how much information over the past ten years we have poured into the hands of Google, which collected over time, can paint a very accurate picture of ourselves on its servers.
There was a fair bit of comment about small business naming practices for the internet in general and Google Maps in particular after the recent upgrade to their listing guidelines. The discussion revolved around the ambiguity that exists in the naming practices in small businesses and how that should best be projected into Maps to comply with Google requirements and best represent the business.
· Google Search Engine - How your search queries reveal a bright picture of you or your company.
· Gmail – How it could be used to track your personal network of friends, family and acquaintances.
· Google's Map – How it could be used to track down your home and work location, your family and friends, travel plans and intentions.
· Mobile – How cell phones play a major role in one's privacy breach using Google's application. AdSense and Double-Click - How these advertising tools can trace you around the Web.
If you are serious about your business, you cannot ignore the search engine. Every day, there are millions of searches conducted online. Many people are going to search engines to look for business services, information, tips, etc. This means that your potential customers are out there looking for you. If your company website does not rank high on search engines result listing, your competitors that are on top will gladly take your business away.
Therefore, SEO is very important to your business. SEO (Search Engine Optimization) is the process of improving the volume of traffic to your website from search engine natural search results. Your objective of SEO is to make sure that when your potential customers type in keywords that are related to your business, your website appears as near to the top as possible. With SEO, your website will get more targeted traffic which helps your business to compete for a larger market share.
SEO starts from your website design. If your website is designed in a way that is not search engine friendly, you are not going to achieve success with SEO. Therefore, it is important that you must get a company that is good in SEO to design your company website.Of course your all problems stop here. We know what are the things to avoid that will prevent your website to rank high on search engines. And also, the site that is designed using SEO techniques will definitely have a human feel to it. This means that your visitors will be comfortable to navigate and read your web content, which further improves your corporate reputation.
Customer service is our main goal. Maximizing your return on investment and getting you new customers is always on our teams agenda. Search engine optimization delivers quality traffic for a maximum return on investment. We use proven methodologies to deliver improved bottom line results. Our recognized consulting expertise in web site usability gives us the expanded capability to improve your web site and convert more visitors into customers and increase bottom line results.
Our Company offers the following SEO Services:
Our Company offers the following SEO Services:
- Keyword Research
- Initial Search Engine Optimization report
- Creation of Title Tags based on initial keyword research
- Description Tags
- Keyword Tags
- Alt Tags
- H1 - H2 Tags
- Manual link requests to related websites
- Proper use of Robots.txt file
- W3C Validations
- Image Optimization
- Key phrases Optimization
- Website traffic Analysis
